ABOUT SOULOTEL HOTEL GROUP

Soulotel Hotel Group was established by Francesco Borrello,

a hospitality professional and award winner with a passion for excellence, a talent for delivering an exceptional guest experience, and successful financial returns over three decades. Yes, Francesco is Italian, so expect flair, style, and genuine hospitality to become Soulotel's signature.


Above all, Francesco truly believes in people and a guest-focused approach to business. He often likes to make the analogy between hotels and the theatre; he says, "A hotel is a showplace. The people in front are on stage every minute of the day, and they have to perform. The people in the back are equally important, as without their efforts, there would be no good performance on stage. Without a good performance, the theatre would become empty with time.".



Francesco talks about teams, team members, and associates. Establishing and developing Soulotel is, for him, a team effort in which each individual in the organization has a critical role to play. Soulotel International is a young company, and its future will greatly depend on the reputation it will build in its first years of operation. Hence, the associates who come on board during this period will have an influential role in Soulotel's success in the future.

OUR STORY

Soulotel Hotel Group is inspired by ancient exploration voyages and their significant impacts on civilizations such as those of Egypt, Central Asia, Greece, and the Roman Empire.


It links the earliest trade routes pioneered by figures like Pharao Ahmose I, Pythias Greek geographer, and Julius Caesar, which facilitated the exchange of goods and cultures among societies, to the art of hospitality.


These routes, rich with diverse experiences and merchandise, became vital conduits linking distant civilizations. In the present day, amidst political and economic shifts, international trade is reviving along these historic routes.


The Soulotel Hotel Group emerges as a symbol of cultural revival and adventure, offering exceptional service and experiences for modern travellers, targeting regions from Egypt to India, Central Asia, and beyond.


Soulotel Hotel Group also highlights key historical communities and their contributions to trade and exploration, illustrating the enduring importance of these routes throughout history.

OUR RESORTS

Soulotel Hotel Group is planning to manage a collection of exquisite resorts, each designed to cater to your unique preferences and needs.


We offer a diverse range of experiences, our well-appointed rooms, world-class dining, and top-notch amenities ensure that your stay is nothing short of extraordinary.


At Soulotel Hotel Group, hospitality is not just a profession; it's our passion. Our dedicated team of professionals goes above and beyond to ensure your comfort and satisfaction, and we take pride in our warm, welcoming atmosphere, where every guest is treated like a family member.

OUR VISION

To be the leading and most sought-after hospitality group in our region, providing exceptional and immersive resort experiences that harmoniously blend nature, luxury, and cultural authenticity.

OUR MISSION

· Our mission is to provide an unparalleled oasis of relaxation and recreation.


· We are dedicated to delivering exceptional hospitality, embracing natural beauty, and cultivating unforgettable experiences for our guests.


· We aim to operate resorts where every moment becomes

a cherished memory and every guest feels truly at home, through warm hospitality, sustainable practices, and a commitment to local culture.

OUR VALUES

Guest-Centric

We prioritize our guests' needs and aspirations.

Sustainability

We ensure minimal impact on nature and maximizing social and economic benefits for communities.

Innovation

We embrace innovation and creativity.

Respect and Diversity

We respect the diversity of the communities we operate in.

Community Engagement

We actively engage with communities, supporting their development and empowering

them to share in the benefits of our operations.

Excellence

We strive for excellence in every aspect of our operations.

Integrity

We uphold the highest ethical standards.

Collaboration

We believe in the power of teamwork and collaboration.

OUR TARGET MARKET

DESTINATION:

MARSA ALAM

Scuba Diving Enthusiasts

Marsa Alam is renowned for its exceptional diving opportunities. Targeting scuba diving enthusiasts who seek access to vibrant coral reefs, diverse marine life, and underwater experiences.

DESTINATION: MARSA ALAM

Snorkelers and Water Sports Enthusiasts

The Red Sea's clear waters make it an ideal destination for snorkeling and various water sports. Families, couples, and adventure seekers interested in these activities could be a target market.

Nature Lovers

DESTINATION:

MARSA ALAM

Marsa Alam offers not only marine adventures but also opportunities to explore the surrounding natural beauty. Targeting nature lovers interested in desert landscapes, birdwatching, and eco-friendly experiences.

Couples & Honeymooners

DESTINATION:

MARSA ALAM

With its picturesque landscapes and romantic settings, our hospitality venue is a desirable destination for couples and honeymooners looking for a romantic and secluded getaway.

Wellness and Spa Seekers

Individuals interested in wellness and relaxation, the resort can emphasize spa services, yoga retreats, and other wellness activities against the backdrop of the Red Sea.

Families

DESTINATION:

MARSA ALAM

We offer family-friendly amenities, such as kids club, family rooms, and activities for children, to attract families looking for a beachfront resort vacation.

Retirees and Seniors

DESTINATION:

MARSA ALAM

The tranquil setting and availability of leisure activities make our hospitality venue suitable for retirees and seniors seeking a peaceful and comfortable retirement destination.

DESTINATION:

MARSA ALAM

Adventure and Safari Travelers

Capitalizing on the proximity to the Egyptian desert, our hospitality venue attracts adventure travelers interested in desert safaris, camel rides, and exploring the unique landscapes.

Business and MICE (Meetings, Incentives, Conferences, and Exhibitions) Travelers

DESTINATION:

MARSA ALAM

As a hospitality venue equipped with meeting or conference facilities, targeting business travelers for meetings, incentives, conferences, and exhibitions.

International Travel Corporates

DESTINATION:

MARSA ALAM

International travel corporates offer a range of travel packages, including accommodations, and activities.

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